its Investment in The Wellness Network
New York, NY, July 20, 2021 - Granite Bridge Partners LLC (“Granite Bridge”) is pleased to announce it has sold its portfolio company, The Wellness Network (“TWN” or the “Company”), to WebMD Health Corp. (“WebMD”), an Internet Brands company. Granite Bridge initially invested in The Wellness Network in 2015, and since then TWN has solidified its position as a leading provider of patient education and engagement solutions in the hospital setting.
During the course of Granite Bridge’s ownership, TWN completed two acquisitions, Bundoo in September 2016, which enhanced TWN’s advertising supported point-of-care offerings, and Milner Fenwick in April 2017, which enhanced Company’s licensed subscription offerings. Since completing these acquisitions, the Company has grown its customer base and innovated around delivery of its content and integration within clinical workflows. TWN recently developed and launched HealthClips 360, a fully interoperable application within the Electronic Health Record (“EHR”) that tailors learning modules to individual patients and records viewership compliance back into the EHR.
“We have had the privilege of investing and working alongside Dave Ross and his team to help grow TWN into a leader in its field,” said Jeff Gerson, a Partner at Granite Bridge. “We could not be happier for management, as they will now have the resources of WebMD behind them to continue developing best-in-class educational content and delivery mechanisms that cater to the complexities of today’s healthcare market.”
About Granite Bridge Partners
Granite Bridge Partners LLC is a private equity investment firm that targets control investments in lower middle market companies with EBITDA between $2 million and $12 million in the following sectors: consumer products and services, outsourced business services and niche manufacturing. For more information, visit granitebridge.com.
About The Wellness Network
With over 40 years of expertise in creation and distribution of evidence-based health, wellness, and patient education, The Wellness Network is a partner in providing relatable educational resources that can be used across the care continuum to improve health outcomes and drive healthier decisions. Our library of health education videos, Healthclips, covers thousands of topics in 24 therapeutic areas, and is used with patients and caregivers in over 2000 hospitals and health systems. In addition, our content is incorporated into numerous patient engagement platforms. For more information, please visit TheWellnessNetwork.net.
About WebMD
WebMD Health Corp., an Internet Brands Company, is the leading provider of health information services, serving patients, physicians, health care professionals, employers, and health plans through our public and private online portals, mobile platforms, and health-focused publications. For more information, visit WebMD.com.
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